Smoky Mountain Beard & Stache Fest


What better way is there to spend a summer Saturday in the Smokies with a couple thousand bearded friends?! We will be having a ton of competitions, live music, and vendors at this all day event at the Gatlinburg Convention Center.
A good beard is a thing of beauty. That’s why Gather Up Events is hosting the inaugural Smoky Mountain Beard and Stache Fest on June 12 from 12-7 at the Gatlinburg Convention Center.


The Beard and Stache Fest was made to provide a welcoming environment where people with similar interests in facial hair can enjoy one another’s unique styles in one place. Throughout the event, several exciting competitions are taking place to determine the winners from a variety of fields such as Best Overall Beard, Best Natural Beard, Best European Mustache, Best Goatee, and countless others.

In addition to great local food, dozens of local crafters and artisans will be there selling beard care products, beard art and facial hair apparel. Local beer will also be available, because if there’s one thing bearded folk enjoy, it’s an ice cold beer. The decision to host the Smoky Mountain Beard and Stache Fest in Gatlinburg, the literal heart of the Smoky Mountains, was no accident. Tickets cost $10 for general admission. For any bearded or mustachioed attendant who’d like an even better deal, however, a $25 option is available while supplies last that provides a unique event T-shirt in addition to general admission.

Buy Tickets | Sign Up to Compete


You grow it, you show it! Get that beard and/or mustache of yours up on stage and compete.

VIP Packages

Want special treatment, an official T-shirt, some swag, and up-close seating for the contests? VIP is for you.

General Admission

Want a day filled with beards, beer, and belly laughing good times? You get all that and more for just $10.

Event Location


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